Scottsdale’s 4th of July celebration is going to be “epic” as it adopts a Fortnite theme this year.
This sixth-year celebration takes on the theme “Fortnite 4th” featuring gamers live in action on a 16 by 9 LED Wall, Fortnite-themed games and food, including Fortnite fries and Rice Krispy Med Kits.
“Fortnite has so many cool aspects to it,” says Kerry Dunne of R Entertainment, which is producing the event.
“We have a DJ party, which is part of the game. We’re going to have a giant video board. It’s a very nice, fun addition to what we’re doing. We’re going to have a stunt dog show. Of course, we have to bring in the super heroes and Marvel characters. Lots of cool people to take pictures with.”
The party will be held in the 300,000-square-foot, fully air-conditioned Tony Nelssen Equestrian Center at WestWorld from 4 to 9:30 p.m. Thursday, July 4.
“Our research showed 22 million people are registered to play Fortnite,” he says. “Our staff members’ kids are playing it. There are a lot of cool aspects of the game to integrate into the event. Every year we try to create something that is hot or popular culture at the moment.”
Previous years included a “Frozen”-themed event with princesses.
“Apparently, everybody seems to know something about Fortnite,” he says.
Those who don’t want to eat Fortnite-themed food can imbibe in a backyard barbecue for $35 in advance. That includes unlimited food by Chef Michael DeMaria of M Culinary, including hamburgers and cheeseburgers, barbecue pulled pork, Vienna Beef hot dogs, potato salad, salad, watermelon, all-American desserts and ice cream, and beverages in an exclusive area encompassing the South Hall.
This ticket delivers a photo booth to capture patriotic moments, lawn games including cornhole, as well as unlimited access to all the fun, games, and festivities.
General admission tickets include free activities like fireworks: Fortnite 4th Experience; pro gamers live on the giant screen; Battle Royale laser tag; live DJ dance party; build a fort and chop it down; Fortnite Nerf target practice; Fortnite temporary tattoos; contests and prizes; Good Karma K9Z Stunt Show, featuring rescued canine friends in action; superhero appearances by Capt. Marvel and Capt. America; pony rides and petting zoo by Carter’s Farm; bullriding show and mutton busting by Mercer Rodeo; game trucks; and food.
“We’re bringing back the rodeo and the kids games,” Dunne says. “We take that 300,000 square feet at the equestrian center and turn it into a magical kingdom,” he says. “Not matter how hot it is, it’s 70 degrees indoors.”
Kids wristbands are also available for purchase for unlimited fun featuring rides. Guests also have the option to park on the WestWorld polo field for $20 a carload to see the fireworks show against the McDowell Mountains.
“It’s a safe environment,” Dunne says. “Everyone can play all day. It’s really entertaining for everybody who walks through our doors.”
Scottsdale 4th of July Celebration
WestWorld of Scottsdale, 16601 N. Pima Road, scottsdale4th.com, 4 to 9:30 p.m. Thursday, July 4, $15 in advance, $35 for backyard barbecue tickets, $5 parking.